I have been pondering for a long time now in which direction to take in Internet Marketing. It has never been my intention to sell ‘how to make money on the internet’ types of product, highly profitable and autopilot friendly though they may be.

Despite having already written an ebook before enrolling on the John Thornhill Masterclass, it was on a subject that I couldn’t get excited about but one I nevertheless still intend to list on the Clickbank marketplace. When John asked us to list our interests, passions and hobbies for the product creation stage of MC I had forgotten an interest that I was really enthusiastic about during my diving days – wreck research.

One of my favourite pastimes is listening to jazz, a genre that doesn’t appeal to most people as their experience of it is limited to blaring trumpets and trombones.

Paul Desmond was noted for his ability to play melodies in a gentle pure tone that in his own words “sound like a dry martini”. He was famous as the alto sax player in the Dave Brubeck Quartet and his most famous creation was the best selling jazz record of all time ‘Take Five’. It was the first instrumental number to sell a million copies. With his suit and tie, receding hairline and horn rimmed glasses Desmond looked more like a bank manager than a late night jazz man. He had a sophisticated wit, was widely read and was probably the most literate jazz musician ever. He was a heavy smoker who liked his scotch and was very popular with the ladies.

Recently there have been a number of posts by various people on aspects of customer service – here is another.

An elderly lady actually wrote this letter to her bank. The bank manager thought it amusing enough to have it published in the Times newspaper.

Dear Sir,